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Online Marketing Master Course
Welcome
Intro to the Online Marketing Master Course (2:13)
Online Marketing Terminalogy
The Basics
Create a Gmail Account (2:43)
Create a Facebook Account (0:34)
Create An Instagram Account (0:23)
Intro to the Basics (0:43)
Setting Up Your Wordpress Website
Intro to setting up your WordPress website (0:49)
Where do I Purchase My Domain (1:37)
Where do I Purchase My Hosting? (2:00)
How do I Transfer My Domain (1:59)
What Website Builder Should I Use? (4:16)
How to Set Up My Web Hosting (1:28)
Schedule A Call
How to Set Up My Wordpress Website On Wpengine (10:03)
How to install your theme (1:09)
How To Set Up Pages and Links (4:09)
How to install plugins on WP (2:02)
How to set up Menus and Widgets (3:53)
How to add pictures and videos to your site. (1:17)
How To Create A Blog Posts (3:45)
How to add users (1:22)
How to update my website (2:27)
Divi Theme Settings (2:31)
Setting Up Custom Emails via Gmail (2:19)
Building Your Website
Intro To Building (1:00)
H Tags (2:08)
Theme Customizer Menu (14:58)
No No's When using Divi
Divi Modules (24:03)
How to build the site from the backend (10:11)
How to build your site with visual builder (17:42)
Using Wp Smush (1:33)
Setting Up The Bloom Plugin (7:28)
Divi Tips and Tricks
Google Analytics
Google Analytics Setup and Creation (2:32)
How to Create Conversions in Google Analytics (1:51)
Google Webmaster Tools
Intro to Webmaster Tools (0:38)
Installing Webmaster Tools (2:23)
Linking Webmaster tools to analytics (0:44)
How to index my site/ Submit a site map (2:09)
WooCommerce (Online Stores Only)
Installing WooCommerce (1:06)
Setting up your product (simple) (3:43)
Setting Up Your Product (advance) (4:01)
WooCommerce Settings (7:39)
Setting up your payment gateways (4:11)
Google Listing
Intro Google Listing (0:51)
Create a Google Listing (2:34)
Optimize Your Google Listing (3:26)
Upload Images/Videos for Your Listing (1:50)
Create a Google Listing Post (2:04)
The perfect google listing (2:13)
Facebook (Basic)
How to Create a Facebook Page (1:56)
Intro To Your Facebook Page (0:39)
How to Change Your Facebook Menu (1:23)
How to Give Access to Someone (1:06)
Connect Instagram to Your Facebook Page (0:58)
How to Create a Facebook Group (1:05)
How to Create Facebook Post (1:14)
YouTube (Basic)
Intro To Youtube (1:08)
How to Create a YouTube Channel (1:23)
How to Link Your YouTube Channel to Google Ads and Analytics (1:36)
How To Link Your Website To Your YT Channel (1:19)
How to Optimize Your YouTube Channel (5:16)
How to Rank a YouTube Video (5:43)
How to Create End Cards & Cards (3:54)
Facebook Ad Account Overview/Setup
Facebook Update (Temporary) (0:48)
Intro Facebook Ad Account (1:00)
How to Create a Facebook Ad Account (1:22)
Ads Manager (1:29)
Facebook Analytics (1:00)
Pixels- How to install your pixel (2:41)
Audience Insights (2:59)
Creative Hub (1:27)
Automated Rules (1:44)
Page Post (1:36)
Custom Conversions- How To create custom conversions (4:13)
Facebook Audiences (10:39)
Facebook Image Upload (1:08)
Block List (0:51)
Facebook Business Locations (1:22)
Facebook Settings (2:00)
Facebook Ad Creation
Intro to Facebook Ads and Strategy (1:04)
Understanding Facebook Ad Campaign Types (2:56)
Setting Up Your Facebook Ads (10:48)
Setting Up a Re-marketing Ad (4:11)
Facebook Video Ad Creation (3:55)
No No's For Your Facebook Ads (7:46)
Quick Facebook Ad Adjustments (6:16)
Facebook Ad Copy
Intro to Facebook Ad Copy (1:01)
Ad Ideas (2:11)
How to make your ads stand out & convert (11:17)
Questions to ask when making audiences
Landing Pages
Intro to landing pages (0:46)
Landing Page Ideas (4:13)
How To Create Landing Pages That Convert (6:42)
Linking your CRM to bloom (2:36)
Form creation (7:00)
Building A Schedule Funnel
Uploading The Template (10:05)
Setting Up The Funnel Landing Page (4:03)
Setting up the application form (4:28)
Setting up the scheduler to redirect (3:50)
Setting up the tracking (3:33)
Google Paid Ads Set Up
Intro to google paid ad set up (1:09)
Creating A Google Paid Ad Account (3:13)
How To Link YT to Adwords (8:18)
Audience manager (audience list) (8:18)
Negative Keyword Lists (1:55)
Placement exclusion lists (1:58)
Conversions (3:20)
Account access (1:11)
Google Paid Ads Setup
Intro Google Paid Ads (0:58)
Ad Account Structure (4:21)
Different Types Of Keywords (4:53)
Understand Google Paid Quality Score (4:24)
Doing Your Keyword Research (4:53)
Creating Extensions (6:54)
Setting up ad groups (3:33)
Creating Ads (3:58)
Google Search Ads (30:28)
Call Only Ads (4:37)
YouTube Ads (10:38)
Setting Up Re-marketing Ads (3:30)
Using Negative Keywords (1:55)
Google Paid Ad Quick Changes & Adjustments (4:42)
No No For Google Paid Ads Real Example [DON'T DO THIS!] (9:08)
Email Marketing
Intro To Email (0:57)
Everything you need to know about email (4:04)
Setting Up Your Email Automation (3:56)
Email Templates
Content Creation
Intro to content creation (0:31)
Creating Content For Businesses (6:16)
Video interview questions
SEO
Intro to SEO (0:42)
Understanding SEO (6:11)
How to optimize your blog (8:06)
Yoast Plugin
Business
Intro To Business (0:28)
Knowing your business (4:11)
KPI's For Your Online Business (7:19)
Marketing Strategy
Facebook Ad Strategy
YouTube Ad Strategy
Google Paid Strategy
YouTube Organic Strategy (coming soon)
The Marketing Outline Using Everything
Implementing The Strategy
Analyzing Data
Intro to analyzing data (0:23)
Understanding Your Facebook Ads (17:03)
Understanding Your Google Ads Data (5:44)
Understanding Your Google Analytics Data (8:02)
Understanding Your Webmaster Tools Data (3:49)
Rinse And Repeat
Again. Again. & Again. (1:03)
Google Paid Advanced (coming soon)
Intro to Google Paid (0:44)
Display Ads
Gmail Ads
Google Shopping
Keywords Planner
Ad Preview and Diagnosis Tool
Bid strategies
Shared budgets
Rules
Scripts
Search Attribution
YouTube Organic Strategy (coming soon)
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